United States Congress is serious about
dealing with the energy crisis and about reducing the increasingly expensive
imports of petroleum. The same Congress seems
to forget that a liquidation of
A befuddled Congress was quick in
consenting to shell out $700 billion of taxpayer monies to save investment
bankers and insurance companies from the consequences of speculative business
practices. Extreme losses resulted from
high stakes gambling and from sales of fraudulently assembled securities at
excessive prices.
The same Congress balked when the Big
Three flew in on their company jets to ask for much smaller handouts. Big Three executives only took home an
admonition by Congress to fly commercial carriers into
What are we talking about? The automotive industry is critically
dependent on the continuous investment of large amounts of capital. This ongoing investment requires a strong and steady cashflow.
Unfortunately, the automotive industry
has been invaded by dividend hungry investors, who soon usurped and occupied
the boardrooms. Top management was
bribed with obscene salaries and bonuses to do the bidding of the new company owners. Driving up stock prices and dividends became
the number one management priority.
The results were entirely predictable
and are being taught at all business schools.
The business model is called "Cash Cow Management". The Cow alias stands for milking; companies
with large amounts of cash or sunken investments are milked continuously and
ruthlessly until the cow gives up and prefers to pass away.
Following this business model can be
highly profitable for quite a long time.
This business model requires very nimble and capable financial, sales,
and operations management. Inescapably,
this type of company will be walking ever closer to the edge of an abyss. A small decline in sales, shrinking margins,
or increasing credit costs will bring down such companies quickly.
The Big Three have been run in this
business mode for a long time. The cows
are dying. Congress must demand that the
Big Three or Big Two are rejuvenated before given a cash injection. For economical and security reasons automotive
companies must remain active and competitive.
Reorganization through bankruptcy proceedings seems to be the fastest
method to break the stranglehold of management, board, investors, and
union. These parasites must be removed
to revive the healthy structures underneath.
Production facilities, sales outlets,
products like Corvette, Cadillac and many others have many attractive
features. After shedding the parasitic
top layers, these companies can achieve lower costs and improved quality and
can become world-leading competitors again.
The
It is unacceptable and insane to let
the majority of the company's employees suffer for the excesses of the few and
mighty and draw the country into a deep, long-lasting depression.
In liquidation, foreign companies will
buy several of the latest, highly modernized plants for cents on the
dollar. Most of the white and blue
collar workers will become unemployed.
The collapse of the Big Three will be amplified hugely when suppliers,
vendors, and the national economy are hit by shrinking sales. Many of these second tier companies have cash
cow managements, too, and are bound to fail.
An economic disaster like this is senseless. Instead, we must build a strong, productive, national
automotive industry again.
For the last several decades, the
automotive industry has been under constant attack by foreign competition, by
its investors, and by government. The
companies lost huge portions of their market share, investors looted cash
reserves, and
The ill advised meddling of US
Government in matters of fuel efficiency and emissions has cost the automotive
industry dearly. Huge amounts of
research funds were spent in meeting marginally effective government
regulations and much needed funds for new product development were redirected.
Congress has not yet understood that
engine efficiency has an absolute, insurmountable, upper limit. It is idiotic to crank up mileage limits
every few years and to expect that the industry can meet these unrealistic
targets. Instead, this country must find
the will and the funding to develop two new, desperately needed energy technologies.
We must reduce energy consumption of
automobiles by developing advanced gasoline and Diesel engines that can
approach energy efficiencies of 45%.
Energy efficiency must be determined by measuring the energy input of
fuel and comparing it to the power output of the engine at its most prevailing
operating condition. This will assure
that our inventories of automobiles, trucks, and trains will eventually consume
the lowest amount of energy that is scientifically possible.
Most importantly, we must learn to make
a petroleum substitute and produce it from renewable biomass. Biomass for renewable fuel production must be
grown only on arid, barren, and fallow lands that are preferably located on a belt
with maximum sunshine on both sides of the equator. Industrial production techniques can deliver
renewable, non-polluting energy for centuries.
Long before us, nature succeeded in creating
fossil fuels from biomass. We can anticipate
with virtual certainty that we can imitate nature by using a large arsenal of applicable
technologies, which were not accessible to nature.